Welcome to our home on the web! We are a local, family owned and operated, independent toy store. We have been in business in downtown Menlo Park since 1999. In 2007 we moved down the street from a smaller location to our present location a block from El Camino Real.
We offer a wide range of products for children from newborns to adults - anyone young at heart. Knowledgeable staff are always available to help you choose age-appropriate gifts and we offer complimentary gift wrapping. We strive to make your shopping experience a joyful one.
Take a virtual tour of the inside of our store:
We are proud and honored to have been voted "Best Toy Store" for fourteen years as the Readers' Choice by our local paper, the Almanac, and also voted "Best Toy Store" in the Palo Alto Weekly's Best Of.
We are proud members of Hometown Peninsula,
the Menlo Park Chamber of Commerce, and
ASTRA , the American Specialty Toy Retailing Association.
You can also check us out on